SEO Forum - How to Choose a Domain Name - SEO Tips and Tricks

Published: 29th March 2011
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One of the main aspects when search engines like google choose where a web-site will be placed is keywords within the domain. So once you've researched your keywords for levels of competition and found some phrases where you feel you may get good search engine results for you must then try to obtain the domain name for that key phrase. Simple you may be thinking but in truth it probably will not be available simply because someone has already thought about it and got it. One of the most annoying thing is that they probably will never even use it to develop a web site. Instead they'll just simply park the domain and load it with Pay per click marketing advertisements and perhaps generate a bit of easy cash.

When you go to choose a domain name which is unavailable then you could always try one of the other top level internet domain names e.g. .net - .info - .co.uk etc. These days there always seems to be a brand new top level domain being released so perhaps you can even pre-order it. Regrettably the more common the keyword phrase results in the likelihood that all the top level domains happen to be taken so reducing your goals my be worth contemplating. Yes this could ultimately result in less web site traffic but it might also mean that the visitors one does obtain could be more targeted and much more likely to make money.

One way around this would be to attempt to put a dash (-) between words within the domain and check if this is available. People will likely not like typing these to their url bar as they are fiddly however, if you obtain high positions on search engines like yahoo this would really not matter. Besides should they like your website and plan to come back they can always bookmark your web site instead. Another way would be to mix the keywords or even better include an additional word related to the phrase. An example may be if you've been trying to promote iPhones and you wanted the domain name iphonesforsale.com as an alternative you could try something like monthlyiphonesforsale.com you would then possess 2 targeted keyphrases within the domain, monthly iPhones and iPhones for sale.

Top Level Domain Naming

Say as an example you're selling mobile phone devices in the UK you might want to produce a top level domain like .co.uk as opposed to a .com. Even though this may result in your target market becoming localised rather than globalised. Yes it will bring about less website traffic but again the visitors are targeted and also the bounce rate for your website will be significantly reduced. Besides it may stand an improved chance of gaining higher positions in Google.co.uk which is where the traffic would come as that would be the typical Google search engine for that territory instead of Google.com. Try finding a domain name yourself.You will discover more Search engine optimization articles similar to this at SEO Forum Tips.

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